On Instagram, she has cultivated a more curated aesthetic. Her 2024 feed focuses on high-fashion collaborations and behind-the-scenes glimpses into her professional projects, appealing to a brand-conscious audience.

Reports in late 2024 suggest she is moving into more "behind-the-camera" roles, potentially launching her own production boutique to help other creators refine their visual branding and editing styles. The Future: Heading into 2025

A hallmark of her 2024 strategy has been "community co-creation," where she frequently uses polls and Q&A features to let her followers dictate the direction of her next major video series. 2024 Career Milestones