, an epic Brazilian telenovela written by Benedito Ruy Barbosa , stands as a landmark of 1990s television. Originally aired between June 17, 1996, and February 14, 1997 , the complete saga consists of 209 episodes (often cited as 208 in international or syndication formats) and has reached millions of viewers across more than 100 countries. The Epic Narrative: A Two-Phase Saga
Years later, Bruno Mezenga ( Antônio Fagundes ) is a wealthy cattle baron known as the "King of Cattle". While successful, his personal life is in turmoil due to an unhappy marriage to Léia ( Sílvia Pfeifer ). His life transforms when he meets Luana ( Patrícia Pillar ), a mysterious woman traveling with a landless workers' movement. Unbeknownst to them, they are cousins, both descendants of the feuding Berdinazzi-Mezenga bloodlines. Cast and Creative Team O Rei do Gado - Luiz Fernando Carvalho
Set against the backdrop of WWII and the coffee cycle's decline, it centers on the fierce rivalry between two Italian immigrant families in São Paulo—the Mezengas and the Berdinazzis . Despite the feud, Enrico Mezenga and Giovanna Berdinazzi fall in love and have a son, Bruno.
The story is structured into two distinct historical periods, masterfully blending melodrama with socio-political commentary.
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